By James Gitau
“Appointments: Appointments: A New Chapter of Excellence, we are delighted to pleased to announce the appointment of Ben Francis Aloo as a Partner. This appointments take effect from 1st February, 2025.
MARGARET MUGA
By James Gitau
“Appointments: A New Chapter of Excellence, we are delighted to pleased to announce the appointment of Margaret Muga as a Senior Associate. This appointments take effect from 1st February, 2025.
PROMOTIONS
By James Gitau
“Caption: Growing the Firm’s Legacy, we are delighted to announce the well-deserved promotion of Benard Murunga from Partner to Senior Partner, effective February 1, 2025.”
NON-REFUNDABLE TENDER FEES ARE LEGAL
By James Gitau
“Most tender advertisements require applicants to pay a non-refundable tender fee. The question one has to ask is, are such fees backed by the law and what is the rationale? In the tough economic times we find ourselves, this is an issue that needs to be properly examined. This Article looks at the non-refundable tender fee and its basis.”…Read More
LSK SOCIAL MEDIA REGULATIONS 2020: CONTEXTUAL REVIEW WITHIN THE PROFESSION
By James Gitau
“Every profession has to adhere to a laid out set of rules, after all, perception is everything. Social Media has increasingly become the norm in expressing oneself. To what extent then can this aspect of a professional’s life (Advocate) be regulated? This Article analyses the Law Society of Kenya’s Social Media Regulations in a bid to answer this question.”...Read more
WHAT NEW PENSION CHANGES (2015) MEAN TO TRUSTEES
During the recent reading of the budget statement, Treasury Secretary Henry Rotich took the opportunity to make amendments to the pensions industry regime…Read more
Introduction to Intellectual Property
Intellect is a word that has Latin roots from the word ‘intellectus’ meaning
‘understanding’. Intellect is on the other hand grammatically defined as the faculty of
reasoning and understanding objectively one’s mental powers…Read More
Counterfeit Goods: A menace we could do without.
By Caroline W. Mwaura
Last week, I bought a packet of my favourite brand of biscuits. I was disappointed at
the taste and aroma of the biscuits, which I found to be different from what I had come
to expect of that particular brand. It was only upon closer examination of the packaging
paper that I realized I might have been taken for a ride….Read more
IN COURT EVERY DAY: A PERSPECTIVE ON LITIGATING TRADEMARKS, BRAND MANAGEMENT AND FRANCHISING
In actual sense, the terms “brands” and “branding” raise distinct conceptual issues and
are generally more appropriate for use in the concept of marketing or advertising.
A good brand name should: be legally protectable; be easy to pronounce; be easy to
remember; be easy to recognize; attract attention; suggest product benefits or suggest
usage; suggest the company or product image; distinguish the product’s positioning
relative to the competition.
TRADEMARKS AND INDUSTRIAL DESIGNS: A LEGAL PRACTITIONER’S PERSPECTIVE
Every business seeks to establish an identity for itself. This has been made possible by intellectual property laws which especially provide for the protection of trademarks. The marks must be distinctive for them to qualify for registration as a trademark. Registration of a trademark distinguishes the goods of one person from those of another and in most cases, a mark is attributed to the quality that is associated with particular goods. Perhaps Kenyans do not have a branding craze especially when it comes to slogans, and they need to be informed that slogans are part of branding their businesses. They just have to consider the following issues when coming up with a slogan; Is it distinctive? Is it memorable? Is it positive? Is it easy to recall?